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Sam Bowden: Speaking at the Smart Communication + Connected Business Expo

Sam Bowden

Sales Director, UK  -  Smart Tribune

Customer self-service: a win-win for brands & consumers

7 in 10 online consumers state that they prefer to solve their own support issue themselves, rather than contacting a customer service agent.

How does offering greater autonomy enrich the digital customer experience? How can companies integrate customer self-service into their wider customer service strategy?

In this seminar we’ll consider the demand for increased autonomy amongst online consumers, how customer self-service helps brands reduce contact rates while improving customer satisfaction, & look at successful self-service examples across industries.

3 key delegate takeaways from session:

- Changing consumer expectations and demands
- Customer self-service to reduce support costs but also as a revenue driver & contributor to customer satisfaction.
- Examples of how companies across industries are using Self-Service as part of their wider customer service strategy

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