Smart Connections and Connected Business Expo logo

18 & 19 MARCH 2020


Doron Gower: Speaking at the Smart Communication + Connected Business Expo

Doron Gower

Chief Solution Architect  -  KMS Lighthouse

How Do You Ensure Your Customers Get the Answers They Need?

Customers reach organizations through a variety of channels in search of an answer to a question, support or sales.
What are the processes and procedures in place to ensure customers receive accurate and consistent information in every interaction?
During this session we will discuss the key challenges, what organizations are currently doing and explain Lighthouse’s solution.

Three main takeaways from session:
1. How consistency of answers is critical across different channels
2. The difference between document management and knowledge management, and why integration of knowledge management is important to organizations
3. The importance of UI to ensure users have simplified access to the materials needed with limited training

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